Our Mission
Sierra is born from the desire lightly. From realisation there is no plan b for our planet. Let’s make a change. Let’s climb in a different way. Let’s consum in a different way.
Sierra is designed by climbers for climbers. Under a prism of minimalist consumption and taking care of all the details that a climber needs.
Our Vision
Visualize a wardrobe with only what you need to practice our passion, climbing. You don’t need a closet full of clothes and accessories. You only need to have what you like the most and what you are really going to use.
Sierra visualizes a minimalist and conscious world. Where what you have makes sense and has been bought under fair consumption.
Consume with Sierra, a pair of pants, a chalk bag, a pair of T-shirts and a sweatshirt and guarantee the origin of the products you have in your wardrobe and feel proud of what you are wearing.
Our Values
Ecological origin of products and raw materials
100% recyclable and compostable packaging.
Local fabrics
Handmade
Consciousness in consumption
Equanimity
Work-life balance
Freedom and nature
Passion in everything we do
Our Industrial Origins
From the industrial colonies to the present day. Catalonia becomes one of the textile engines of the world. The holography of the territory. The short distance between the Pyrenees and the sea and the power of the rivers give meaning to the birth of the textile industrial colonies on the banks of the rivers.
So a company like Sierra was born in Catalonia makes a lot of sense, since more than 150 years of textile industrial history support us.
Who we are
Sierra is a conscious climbing company.
What we do
Sierra is designed by climbers for climbers. Under a prism of minimalist consumption and taking care of all the details that a climber needs.
How we do
Local fabrics, recyclable and compostable packaging. Integrally made in barcelona.
Mikel Aparicio
Founder and CEO
“Needs are created, built … from the source of desire and marketing. Others are real, they exist but nobody cares for them. We, do everything possible to care for those plots, where consumption, make a conscious current makes sense.”
